Before I begin, I am actually going to interrupt myself. Three updates on the blog: One) both Quotables and Story Cubes are going to be series. Quotables will probably not be a long series. Two) some of the posts will be taken down periodically for editing and re-vision. They will all come back up again, in time. Some will be down for only a few minutes, others might be down for days. Three) I am actually going to transition the Reviews and Views posts to this blog. Maybe then I won't forget about it, and it will open up the URL for someone else. They won't be counted, (i.e. 'Post 96', 'Post 97'). So, hopefully, the merge doesn't throw anything off.
Moving on...
Now why am I talking about this? Because I cannot understand how no one has bought this to use for advertisements or commercials! Seriously, it is one of the most annoyingly catchy songs ever. I haven't listened to it in years and yet I still remember it. Pair this catchy tune with some flashy images of pancakes next to a bottle of maple syrup, with kids dancing while holding maple syrup, or with dancing maple syrup and you have a memorable maple syrup commercial.
There are so many jingles paired with commercials that are dull or unmemorable. Or just totally irrelevant. Like, some of Pepsi's (We Will Rock You with Beyonce, P!nk and Britney). It worked for Pepsi though because it was a good song, it had big name singers in the commercial and singing, plus there was a huge production value. I mean, they were actually in an arena. (Not a real one, but it looked like they were in one.)
It doesn't always work.
This weird catchy jingle would work.
It would be nauseating, but people would remember it.
Just like the Bologna song. Don't remember that either...click here.
Or the Oscar Meyer song. Don't know it....click here. By the way, notice how the song was tied to the brand in 1965. I mean, it has lasted years. Grandparents to grand-kids will recognize the song. Even if they don't like the brand, or hot dogs in general.
Same with the pancake song. I don't like pancakes. Not really a huge maple syrup fan either.
However, I still remember the song.
You might wonder now, if you don't like pancakes then what do you care anyway?
Well, I do like waffles and french toast. But! That isn't the only reason.
Sometimes, we have to buy things we don't like. Maybe if we have guests, maybe in the future when we have kids, maybe someone asked to pick something up as a favor.
If I don't like pancakes or maple syrup I won't know what brands are good. But if I remember the song, I will remember the brand. If I remember the brand, it is what I will most likely buy.
Unless there is a sale on something else.
So, I think commercials should go back to catchy tunes instead of spending all their money on effects. Like the car commercial that looks like a trailer for a super hero movie. I don't know what the brand is. I don't even remember if it was actually a car or a van or truck or the bat-mobile.
So, yes, the commercial was memorable, but what good is that if the product and brand weren't?
But I remember the bologna song. I remember that brand. It taught me to spell bologna.
I remember the Oscar Meyer song, so do my parents.
And I remember the pancake song.
But I remember the bologna song. I remember that brand. It taught me to spell bologna.
I remember the Oscar Meyer song, so do my parents.
And I remember the pancake song.